Intuition is the highest-level data point. It is the foresight that allows us to build structures where others only see risk.
Our strategic advice is grounded in executive authority, entrepreneurial control and a deep understanding of the new global energy shift.
My name is Evelina Boström, I operate within a specialized network of partners and senior consultants and coaches, depending on the scope and complexity of the client’s assignment.
Together, we leverage our collective expertise in leadership and transformation to accelerate real results in this new era. We deliver proprietary frameworks and actionable insight that guarantees measurable commercial flow.

My Story
My journey began in textiles, drawing and sewing myself through childhood – before building a corporate career at a big Global Sportswear Brand. I became a key player, rising from Design Assistant to Global Product Director, leading 70+ people through two major reorganizations and consistently driving financial targets.
My teams were diverse – balancing focused economists and deeply creative minds – under one commercial goal. After 13 years, my highly tuned executive intuition signaled a critical stop. A toxic leadership environment conflicted with my core values.
In both large corporate settings and smaller consulting roles, I watched leaders come and go, implementing changes “just for the sake of change” with no true long-term purpose. Too many times, leaders were carving their marks on ice blocks on a sunny day, leaving tired, confused organizations without alignment.
The Insight
My core realizations and beliefs lie in this truth: Successful organizations must combine hard commercial strategy with real human values and fearless, intuition-led leadership steering from the heart.
True transformation comes from within. The biggest struggle in the corporate world is seeing heart as the opposite of efficiency and results.
True efficiency comes from within the team. This requires leaders to actively empower their employees, listen deeply and provide the right tools. Crucially, we must provide clear structures and professional frameworks while granting the freedom to create within those boundaries. This strengthens individual intuition – the earliest detection system for risk and opportunity – before issues impact the P&L.
“Executive alignment is achieved when the strategy is clear enough to feel like an undeniable inner truth.”
We bring 15+ years of executive leadership – from commanding global organizations to steering successful reorganizations – validated by the highest P&L demands.
Our leadership is driven by the synthesis of heart and brain: We operate from fearless intuition while leveraging structured strategic knowledge to eliminate organizational friction.

Leaders who leverage this intuition are better equipped to empower their teams and provide the clear structures necessary for growth, leading directly to accelerated decisions, reduced stagnation, and sustainable commercial results.
Intuitive Leadership is the process of integrating internal wisdom and heightened awareness (verified by studies in quantum physics and flow dynamics) into the decision-making process.
This provides a strategic detection system that spots unseen organizational friction, cultural blockages, and market risks before data can flag them.
